Loom records you. PuppyDog makes the video for you. With Loom, you write the script, narrate every take and re-record when your product changes. With PuppyDog, you record your screen or describe your product, and AI writes the script, generates the visuals and voiceover, creates a version for every viewer and updates it in minutes when a feature ships. If you are looking for a Loom alternative for product videos, here is how the two compare.
| Capability | PuppyDog | Loom |
|---|---|---|
| AI writes the script, visuals and voiceover | ✓ | – |
| Start from a URL or text, not only a recording | ✓ | – |
| Update videos when your product changes, without re-recording | ✓ | – |
| A personalized version for every viewer | ✓ | – |
| Quick async video with your own face and voice | ~ | ✓ |
| Lower price per seat and free team plan | ~ | ✓ |
| Published SOC 2 report | – | ✓ |
PuppyDog is trusted by 1,000+ leading brands
Loom is built for quick messages you record yourself. PuppyDog is built for product videos that keep pace with a product that changes every week.
When a feature ships, update every affected video in minutes. No re-recording and no starting over.
AI writes the script and adds visuals, voiceover, animations and callouts. LandingAI went from about 3 videos a quarter to 3 a week.
Set up personas by industry, role or company and PuppyDog creates a tailored version of each video. One workflow, thousands of videos.
Record your screen and webcam in seconds and share a link. Great for internal updates, bug reports and quick replies.
Free for up to 50 members (25 videos, 5 minutes each), and $18 per user per month for unlimited recording.
Built-in embeds for Jira, Confluence, Slack, Notion and GitHub, plus AI meeting notes on Business + AI.
The highlighted column is PuppyDog. Where we mark something as partial, it works with limits, and we say what they are.
| Feature | PuppyDog | Loom |
|---|---|---|
| Built for | ✓AI product videosLaunches, how-tos, onboarding, training and sales demos. | ✓Async screen and webcam recordingQuick video messages, walkthroughs and meeting recordings. |
| Where a video starts | ✓Screen recording, URL or plain textRecord with the Chrome extension, paste a link or describe your product. | ~Your screen and webcam recordingYou can also upload an existing video. |
| Script | ✓AI writes itStep-by-step scripts that stay accurate for technical products. | –You write and narrate itLoom AI adds titles, summaries and chapters after you record. |
| Voiceover | ✓Realistic AI voiceover in multiple languagesPlus custom voices and voice cloning. No microphone needed. | ~Your own voiceFiller word and silence removal on Business + AI. |
| Visuals and editing | ✓Automatic zoom, spotlight, tilt, animations and calloutsGenerated with the video. No timeline work. | ~Trim, stitch and edit by transcriptNo automatic visual effects listed. |
| When your product changes | ✓Update affected videos in minutesNo re-recording. | –Re-record the videoEdit by transcript can cut a recording but not show new screens. |
| Personalization | ✓A tailored version for every viewerPersonas by industry, role or company. AI agents research each account. | –RetiredLoom deprecated audio variables, its personalize-at-scale feature, on all plans on September 30, 2026. |
| Long recording to short video | ✓Highlights auto-trims to a target lengthTurns long demos and Zoom calls into short videos. | ~Manual trimmingZoom import on Enterprise. |
| Presenters | ~Custom AI avatars and voicesOptional. No webcam required. | ~Your real webcam bubbleNo AI avatars listed. |
| Hosting and analytics | ✓Video hosting with engagement analyticsView time, drop-off and viewer interest, sent to your CRM, Slack or email. | ~Viewer and engagement insightsExportable on Business. No CRM sync except Salesforce (Beta). |
| CRM and sales tools | ✓HubSpot, Instantly, Smartlead, Clay, Slack on ProSalesforce, Marketo and Outreach on Enterprise. | –No native HubSpot integrationSalesforce (Beta) on Enterprise only. |
| Languages | ~Multilingual AI voiceovers50+ languages on Enterprise. | ~Transcription in 50+ languagesNarration is in whatever language you speak. |
| Security | ~SSO, advanced roles, procurement readyEnterprise plan. No certifications published. | ✓SOC 2 report, SSO and SCIMSSO and SCIM on Enterprise. Not HIPAA compliant. |
| Free plan | ~1,000 credits, 1 userAbout two 2-minute videos. No credit card. | ✓Up to 50 members, 25 videos eachUp to 5 minutes per video, 720p. |
PuppyDog writes the script and generates the visuals, voiceover, animations and callouts. LandingAI found its AI scripts accurate even for a highly technical product, and went from about 3 videos a quarter to 3 a week.
Record your screen with the Chrome extension, paste a URL or describe your product in plain text. With Loom, every video starts with you recording and narrating it.
When your UI changes, update the affected videos in minutes. Greer Partner Group cut software screencast production time by about 80%, with less rework when interfaces change.
PuppyDog generates a tailored version by industry, role or company. Loom deprecated audio variables, its personalize-at-scale feature, on September 30, 2026. See AI video personalization.
Engagement data goes to HubSpot, Slack or email on Pro, and Salesforce, Marketo and Outreach on Enterprise. Loom has no native HubSpot integration.
Hit record, talk and share a link. For a one-off reply or internal update, nothing is faster.
Free for up to 50 members and $18 per user per month for unlimited recording, compared with PuppyDog Pro at $42 per user per month.
Your webcam bubble puts you on screen. PuppyDog uses optional AI presenters and voices.
Jira and Confluence embeds, AI meeting notes and recap emails on Business + AI.
Loom's SOC 2 report is available from the Atlassian Trust portal.
The automatic script creation has been extremely valuable. We've been very impressed that for a technical product we could get good scripts.Andrea KroppMarketing Leader, LandingAI
Both tools have a free plan and price per user. A typical 2-minute PuppyDog video uses about 500 credits.
1,000 credits, AI demo scripts, custom voices and presenters, video playlists, 1 user.
Save 14% on annual. 2,500 credits, AI personalized videos, analytics, no watermark, HubSpot, Instantly, Smartlead, Clay and Slack.
10,000+ credits, brand governance, Salesforce, Marketo and Outreach, 50+ languages, SSO, managed support.
25 videos per person, up to 5 minutes each, 720p, up to 50 members, viewer insights.
Save up to 17% on annual. Unlimited videos and length, 4K, remove Loom branding, engagement insights.
Loom AI: auto titles, summaries, chapters, filler word removal, edit by transcript, AI meeting notes.
SSO, SCIM, Salesforce (Beta), Zoom import, advanced privacy controls.
Prices are from each vendor's public pricing page in October 2026 and may change. See PuppyDog pricing.
Product marketing, customer success, training and sales teams at B2B software companies.
Teams that need quick async video messages, internal updates and meeting recordings.
A video for every release, created as fast as you ship.
Learn more →Customer educationStep-by-step walkthroughs from a single screen recording.
Learn more →Customer successVideos that walk new users through the real workflow.
Learn more →SalesA tailored version of your demo for every account.
Learn more →Still unsure? Start free and test both on your own product.
Yes, if you make product videos. PuppyDog turns a screen recording, URL or text into a finished video with an AI script, voiceover and visuals, then updates it when your product changes. Loom is the better choice for quick async messages recorded with your own face and voice.
Loom records your screen and webcam while you narrate. PuppyDog creates the product video for you, from script to visuals to voiceover, and can make a personalized version for every viewer. Loom is a recording tool; PuppyDog is an AI product video platform.
Yes, with PuppyDog. You can record your screen without narrating, paste a URL or describe your product in plain text, and PuppyDog writes the script and generates the voiceover. With Loom, you record and narrate every video yourself.
In PuppyDog, you update the affected videos in minutes without re-recording. In Loom, you record the video again, because edit by transcript can cut a recording but can't show new screens.
No. Loom AI, on the Business + AI plan, adds titles, summaries, chapters, filler word removal and edit by transcript to a video you recorded. PuppyDog writes the script and generates the voiceover for you, on every plan.
Not anymore. Loom deprecated audio variables, the feature that swapped a recipient's name into a recording, on all plans on September 30, 2026. PuppyDog creates a tailored version of each video by industry, role or company.
Yes. Loom's Starter plan is free for up to 50 members, with 25 videos per person, up to 5 minutes each, at 720p. PuppyDog also has a free plan with 1,000 credits, enough for about two 2-minute product videos, with no credit card required.
Loom Business costs $18 per user per month and Business + AI costs $24, with up to 17% off on annual billing. PuppyDog Pro costs $42 per user per month, or 14% less on annual billing, and includes AI personalization, analytics and CRM integrations.
Loom has no native HubSpot integration as of October 2026; it is an open feature request. Its Salesforce integration is in beta on the Enterprise plan. PuppyDog integrates with HubSpot, Instantly, Smartlead, Clay and Slack on Pro.
Yes. PuppyDog has a free plan with 1,000 credits and no credit card required, so you can turn one of your Loom recordings into a finished product video and compare the two.
Comparing more tools? Read our guide to the best Loom alternatives, or see PuppyDog vs HeyGen.
Record your screen or describe your product, and get a finished, on-brand video in minutes. Start free with no credit card and turn one of your Loom recordings into a PuppyDog video.