Synthesia turns scripts into presenter-led videos with AI avatars in 140+ languages. PuppyDog turns your product into a video that sells, with a tailored version for every buyer. PuppyDog is an AI product video maker: record your screen, paste a URL or describe your product, and it writes the script, adds zooms, callouts and voiceover on real product footage, personalizes each version for the viewer and tracks engagement in your CRM. If you are weighing Synthesia pricing or a Synthesia alternative, here is an honest, fact-checked comparison.
| Capability | PuppyDog | Synthesia |
|---|---|---|
| Automatic zoom, spotlight and callouts on product footage | ✓ | ~ |
| A personalized version for every persona or account | ✓ | – |
| CRM and outbound tools such as HubSpot CRM and Clay | ✓ | – |
| Per-viewer engagement sent to your CRM | ✓ | ~ |
| 240+ stock AI avatars | ~ | ✓ |
| 140+ languages and AI dubbing | ~ | ✓ |
| SOC 2 Type II compliant | ✓ | ✓ |
PuppyDog is trusted by 1,000+ leading brands
Synthesia is an AI avatar video platform: you write or generate a script and an AI presenter delivers it, mostly for training, internal communications and localization. PuppyDog is an AI product video maker for B2B go-to-market teams: it builds the video from your actual product, then creates a personalized version for every persona and tracks who watched.
PuppyDog adds automatic zooms, spotlights, animations and callouts on real product footage, so buyers see the software working.
AI agents research each account and create a tailored version by industry, role or company, on Pro at $42 per user per month.
HubSpot, Instantly, Smartlead, Clay and Slack on Pro. Salesforce, Marketo and Outreach on Enterprise.
125+ stock avatars on Starter, 180+ on Pro and 240+ on Enterprise, plus personal avatars.
Videos in 140+ languages, 1-click translation and AI dubbing in the original speaker's voice.
Interactive videos on Pro, and quizzes, branching and SCORM export for your LMS on Enterprise.
The highlighted column is PuppyDog. Where we mark something as partial, it works with limits, and we say what they are.
| Feature | PuppyDog | Synthesia |
|---|---|---|
| Built for | ✓AI product videos for go-to-marketLaunches, demos, onboarding and sales videos, tailored to each viewer. | ✓AI avatar videos for businessTraining, internal comms, explainers and localization. |
| Where a video starts | ✓Screen recording, URL or plain textRecord with the Chrome extension, paste a link or describe your product. | ✓Script, prompt, document, deck or URLPlus an AI screen recorder for Chrome and Edge. |
| Script | ✓AI writes itStep-by-step scripts that stay accurate for technical products. | ✓AI script and outlineEdit the outline before scenes are generated. |
| Visuals on product footage | ✓Automatic zoom, spotlight, tilt, animations and calloutsGenerated with the video. No timeline work. | ~Screen recording with manual zoomZoom in on key moments while editing. Automatic product callouts not listed. |
| Voice and presenter | ~AI voiceover, custom voices, voice cloningCustom avatars and presenters are optional. | ✓Hundreds of AI avatars9 on Basic, 125+ on Starter, 180+ on Pro, 240+ on Enterprise. Personal avatars from a photo or video. |
| Personalization | ✓A tailored version for every personaBy industry, role or company. AI agents research each account. On Pro. | –Not listedVersions by language, but no per-account or per-persona versions listed. |
| When your product changes | ✓Update affected videos in minutesNo re-recording. | ~Edit the script and regenerateAvatar scenes regenerate from text. New UI flows need a new screen recording. |
| Languages | ~Multilingual AI voiceovers50+ languages on Enterprise. | ✓140+ languages and AI dubbing1-click translation and dubbing in 70+ languages on self-serve plans. |
| Interactivity | ~Video playlists and CTAsShare playlists and embeds that link to your next step. | ✓Interactive videos and quizzesInteractive videos on Pro. Branching, quizzes and SCORM on Enterprise. |
| CRM and sales tools | ✓HubSpot, Instantly, Smartlead, Clay, Slack on ProSalesforce, Marketo and Outreach on Enterprise. | –Not listedIntegrations focus on LMS, Intercom, HubSpot Knowledge Base, WordPress and the Synthesia API. |
| Analytics | ✓Engagement per viewer on ProView time, drop-off and viewer interest, sent to your CRM, Slack or email. | ~Player analyticsViews, unique viewers, watch time and completion in the Synthesia player. |
| Pricing for one creator | ✓Pro at $42 per user per monthPersonalization, analytics and CRM integrations included. | ✓Starter at $19 a monthMonthly price, 1 editor, up to about 12 minutes of video a month. Pro is $89 a month. |
| Free plan | ~1,000 credits, no credit cardAbout two 2-minute videos. | ~10 minutes of video a month500 credits, 9 avatars, watermark. |
| Security | ✓SOC 2 Type II compliant, with SSOAdvanced roles, permissions and enterprise procurement support on Enterprise. | ✓SOC 2 Type II, ISO 27001, ISO 42001, GDPRSSO and SCIM on Enterprise. EU data residency. |
PuppyDog builds the video on real product footage with automatic zooms, spotlights, animations and callouts. Synthesia videos are carried by an AI avatar, with screen recordings you edit yourself.
PuppyDog AI agents research each account and create a personalized version per persona. Synthesia creates versions by language, not by account.
HubSpot, Instantly, Smartlead, Clay and Slack come with PuppyDog Pro. Synthesia lists LMS, knowledge base and website integrations, not CRM or outbound tools.
PuppyDog sends view time and drop-off per viewer to your CRM, Slack or email. Synthesia analytics live in its player.
SARC MedIQ sent 20,000 personalized PuppyDog demos and generated 300 new qualified leads. LandingAI makes videos 13x faster.
Up to 240+ stock avatars on Enterprise, plus personal avatars made from a photo or short video.
140+ languages, 1-click translation, a custom glossary and AI dubbing in the original speaker's voice.
Interactive videos, quizzes, branching, survey sessions and SCORM export for LMS completion tracking.
SOC 2 Type II, ISO 27001, ISO 27701 and ISO 42001, and Synthesia says it is trusted by 90% of the Fortune 100.
Starter costs $19 a month for 1 editor, below PuppyDog Pro at $42 per user.
Synthesia starts with a script and an avatar. PuppyDog starts with your product, from a recording, URL or text, and turns it into a video for every buyer.
Use the Chrome extension, paste a URL or write a short description. No script prep and no re-takes.
PuppyDog generates the script, visuals, voiceover, zooms, spotlights and callouts, even for complex technical products.
AI agents research each account, and PuppyDog creates a tailored version by industry, role or company.
Embed or send the video, see view time and drop-off per viewer in your CRM, and update affected videos in minutes when a feature ships.
Paste a script, or start from a prompt, document, deck or URL and edit the outline.
Choose a stock or personal avatar and one of 140+ languages and voices.
Record your screen with the AI screen recorder and zoom in on key moments.
Translate or dub with one click, then share in the Synthesia player, embed or export to your LMS.
The automatic script creation has been extremely valuable. We've been very impressed that for a technical product we could get good scripts.Andrea KroppMarketing Leader, LandingAI
Both tools have a free plan and use credits. A typical 2-minute PuppyDog video uses about 500 credits. Synthesia prices by plan and monthly credits, and its pricing page says yearly billing saves up to 4 months.
1,000 credits, AI demo scripts, custom voices and presenters, video playlists, 1 user, no credit card.
Save 14% on annual. 2,500 credits, AI personalized videos, analytics, no watermark, HubSpot, Instantly, Smartlead, Clay and Slack.
10,000+ credits, brand governance, Salesforce, Marketo and Outreach, 50+ languages, SSO, advanced roles, SOC 2 Type II, managed support.
10 minutes of video a month, 500 credits, 9 avatars, 140+ languages, watermark.
1 editor and 3 guests, up to about 12 minutes of video a month, 125+ avatars, no watermark.
1 editor and 5 guests, up to about 60 minutes a month, 180+ avatars, 5 personal avatars, interactive videos.
Unlimited video minutes, 240+ avatars, branching and quizzes, SAML SSO.
Prices are from each vendor's public pricing page in October 2026 and may change.
Product marketing, sales, customer success and training teams at B2B software companies who need product videos that convert.
L&D, HR and communications teams that need presenter-led videos in many languages.
A tailored version of your demo for every account.
A video for every release, created as fast as you ship.
Videos based on each customer's profile and adoption gaps.
Software walkthroughs for customers and employees, updated when the product changes.
Still unsure? Start free and test both on your own product.
Yes, if your videos need to show your software and convert buyers. PuppyDog turns a screen recording, URL or text into a product video with automatic zooms, spotlights and callouts, creates a personalized version for every persona and sends engagement to your CRM. Synthesia is the better choice for presenter-led training videos with AI avatars in 140+ languages.
Synthesia is an AI avatar video platform: an AI presenter delivers your script, mostly for training, internal communications and localization. PuppyDog is an AI product video maker: it builds the video from your actual product, personalizes it for every buyer and tracks who watched. Synthesia is avatar-first; PuppyDog is product-first.
Synthesia has a free Basic plan. Starter costs $19 a month and Pro costs $89 a month on monthly billing, and Synthesia says yearly billing saves up to 4 months. Enterprise is custom-priced. Higher Pro tiers with more credits cost up to $676 a month. These are the prices on Synthesia's pricing page in October 2026.
Synthesia's free Basic plan includes 10 minutes of video a month, 500 credits and 9 avatars, with a Synthesia watermark. PuppyDog's free plan includes 1,000 credits, enough for about two 2-minute product videos, with no credit card required.
On October 1, 2026, Synthesia renamed its Creator plan to Pro at the same price, raised its monthly credits to 6,000 and added Pro 2x to Pro 8x tiers. Every plan now includes 10 minutes of video, 500 credits and 3 survey responses a month.
Yes. Synthesia records your screen in Chrome or Edge and places an AI avatar beside the recording, with manual zoom while editing. PuppyDog is built for product demos: it adds automatic zooms, spotlights and callouts, creates a version per persona and connects to HubSpot, Instantly, Smartlead and Clay.
Synthesia lists integrations with LMS platforms, Intercom, HubSpot Knowledge Base, Shopify, WordPress and Userpilot, plus an API. It does not list CRM or outbound integrations. PuppyDog Pro integrates with HubSpot, Instantly, Smartlead, Clay and Slack, and Enterprise adds Salesforce, Marketo and Outreach.
Both are. Synthesia lists SOC 2 Type II, ISO 27001, ISO 27701, ISO 42001 and GDPR, with SSO and SCIM on Enterprise. PuppyDog is also SOC 2 Type II compliant and supports SSO, with advanced roles, permissions and enterprise procurement support on Enterprise.
Synthesia and HeyGen are both AI avatar video tools: Synthesia leans toward enterprise training and HeyGen toward marketing and creator videos. PuppyDog is built for B2B product videos: real product footage, a personalized version for every buyer and CRM and outbound integrations on Pro.
Synthesia supports 140+ languages and voices, with AI dubbing in 70+ languages on self-serve plans and 140+ on Enterprise. PuppyDog offers multilingual AI voiceovers in 50+ languages on Enterprise.
Weighing more tools? Read our list of Synthesia alternatives, or see how PuppyDog works for learning and development teams that train on software.
Record your screen or describe your product, and PuppyDog writes the script, adds visuals and voiceover and personalizes it for every viewer. Start free with no credit card and see how PuppyDog compares to Synthesia on your own product.